Why do you need a web designer, instead of using a site builder or other means of building a website yourself?

If you’re trying to attract more visitors, you need to make sure your website looks great on all devices. Today, most traffic is generated by mobile devices. That means it’s vital to make your website fully responsive to make it look great on all devices. The size of the screen can also affect how your website looks.

What can a web designer do for me?

A web designer is a professional who creates the visual appeal of a website. He or she uses a range of software to create attractive designs and maintain a website’s structure. A good web designer will also have a good understanding of markup languages. A web developer may also specialize in specific technologies like WordPress, a Content Management System (CMS).

Before a web designer starts working on your website, you should make a scope of work. It should include the pages that need to be built, the new features you’d like to have on the site, and any other specific requirements. It should also list the deliverables such as typography, copywriting, images, and other services. In addition to a website’s scope, it should contain examples of similar websites in your industry and list their key features.

Benefits of using a web designer

A site that is created by a web designer is well designed and aims to reduce bounce rates. Moreover, it will provide your business with the best exposure possible to potential customers. It’s important to understand that your website is your business’s face, and the first impression most prospective customers will get of your brand. As such, you should invest in a website design service that will become your best sales representative and marketing tool.

User interface design

In addition to the functionality of your website, it should also be intuitive. Web sites are designed to make the experience more enjoyable. Therefore, UX designers should understand how people use the internet, what drives them to use websites and how they interact with those websites. For this purpose, they work with motion design, psychology, and content curation.

Colour schemes

To create a visually appealing website, a good balance between colours is essential. Try to use colours that complement each other on the colour wheel. This can be achieved by using contrasting shapes, textures, and sizes. Those colours will draw attention to the elements on the page, making them easier to read. Also, whitespace is a great way to make the content easier to understand.

The aesthetics of a website can have a direct impact on the reputation of a business and its brand. Studies have shown that visitors judge a website in just one second, and the site’s design is often their first impression of a brand. In fact, 75 per cent of consumers judge the credibility of a brand by the design of its website. Consequently, companies are increasingly placing emphasis on their websites. Jobs in website design are growing at an accelerated rate compared to the national average.

Summary

A good web designer has a broad understanding of design principles. He or she must be able to collaborate with other designers and be able to accept constructive criticism. He or she should be able to apply these principles when creating a website, as well as know the history of design.

At Ten10.ie, we specialise in designing and developing websites for businesses in Ireland.  Contact us today for more information.

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